“Magic Numbers for Consumer Marketing”

 
The Stanford Club of Singapore, the Columbia University Club (Singapore), and John Wiley & Sons are pleased to invite you to a talk by John Davis on “Magic Numbers for Consumer Marketing”. 
 
Marketing is a strategically vital, yet imprecise activity that is under increasing pressure to demonstrate positive returns.  With everything from amusing advertisements to hard numbers coming under marketing, there is also a misunderstanding about what marketing really is. John will explain how to use and measuring effectively. Leveraging timely examples from television and other media in Singapore as well as the findings published in his best-selling new book, John will provide participants with tips and insights on how to use marketing effectively. Join us for this lively presentation and discussion with a highly talented and sought-after marketing expert.

Date:        Tuesday, November 15th, 2005
Venue:      Colonial Room, 3rd Floor
                American Club
                10 Claymore Hill
                Tel: 6737-3411
Time:        7:00pm - 7:30pm     Registration
                7:30pm - 8:30pm     Buffet Dinner & Network
                8:30pm - 9:15pm     Talk
                9:15pm - 9:45pm     Q&A
Cost:        S$40 Members of DUAL Clubs; $55 Non-Members of DUAL Clubs

For more information, contact Richard Hartung at hartung@starhub.net.sg or 6323-5188. Registration forms will be sent out in mid-October
 
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Dear members

DUAL invites you to come and join other alumni for a DUAL Gathering. It will be a great time to relax, catch up with old friends, meet new people.

Date:    Thursday, October 20th
Time:    7:00pm - 9:00pm
Venue:   Brewerkz Restaurant & Microbrewery
            30 Merchant Road #01-05/06 Riverside Point
            Singapore 058282
            Tel: (65) 6438 7438
Cost:     $5 for 2 soft drinks & finger food
            $15 for 2 beer & finger food

DUAL committee

Stanford MBA Program Information Session

7:00 p.m. on Wednesday, October 19
The American Club, 10 Claymore Hill, Singapore

Interested in leading organizations that will change the world in significant ways? Then spend an evening learning about the MBA Program at the Stanford Graduate School of Business. During the session, you will get an overview of the program from an admissions officer, hear insights on the MBA experience from alumni and have an opportunity to ask questions.

Please join us for this highly informative and interesting session. Seating is limited and advance registration is required.

Register by 17 October at www.gsb.stanford.edu/mba/Info_sessions.

For more information, please contact Richard Hartung, MBA ‘86, at 6323-5188 or 9695-8210. The official flyer is available for download here (PDF).