BELGIAN SHEEPDOG
GSB Talk by Prof Jeffrey Pfeiffer, 17 January 2006

Dear Club Members,

You’re invited to join fellow alumni for a rewarding and insightful discussion with Professor Jeffrey Pfeffer of the Stanford University Graduate School of Business as he presents his latest findings on management.

Hard Facts, Dangerous Half-Truths, and Total Nonsense:
Profiting From Evidence-Based Management
An Evening with Professor Jeffrey Pfeffer
7:00 p.m. on Tuesday, 17 January 2006
The American Club, 10 Claymore Hill

Professor Pfeffer is renowned for his research and insights into power and influence in organizations. His research focuses on leadership, barriers to turning knowledge into action, evidence-based management, human resource management, and how theories become self-fulfilling and affect management practice.

In his latest book, Pfeffer and co-author Robert Sutton show how many organizational decisions are based on casual benchmarking of what apparently makes other companies successful, belief or ideology about what ought to work, and taking what seems to have worked in the past into the future. They describe evidence-based management and provide examples of how companies have used this approach to go beyond conventional wisdom and dangerous half-truths—like financial incentives drive company performance and the company with the best talent wins—to build more effective and humane organizations.

Professor Pfeffer has both a BS and MS from Carnegie Mellon University, and a PhD from Stanford University. Among his previous 10 books are “The Knowing-Doing Gap: How Smart Companies Turn Knowledge into Action,” “Managing with Power,” “The Human Equation: Building Profits by Putting People First,” and “Hidden Value: How Great Companies Achieve Extraordinary Results with Ordinary People.” He writes a monthly column entitled “The Human Factor” for the 600,000+ circulation business magazine, Business 2.0.

We’re very fortunate to have an opportunity to meet with this highly sought-after speaker and researcher during his three-week visit at Singapore Management University.

Please send your reservation to Molly Quek at molly.quek@transwarelog.com.sg or to Richard Hartung at richard@asiapay.biz by 12 January 2006 to reserve a place at the event. For more information, please contact Richard by email or by phone at 6323-5188. Fees for the event include light hors d’oeuvres, soft drinks & wine.

The invitation form for the event is downloadable here [Word DOC].

Best regards,
Richard Hartung
MBA, Class of ‘86



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